Take the quiz to see how fully you’re tapping into what AI can do in your marketing work, and how you compare to your peers. Take the quiz for a chance to win $500 toward Claude Code or Codex.
AI answers when you ask. You carry the work between systems yourself.
You give agents whole tasks and review the finished work.
Documented workflows run reliably, and some work starts on its own.
Several agents run at once, with a manager agent directing them.
AI usage is widespread. But are marketers using it for a handful of isolated tasks, or reshaping workflows, teams, and entire functions around it to maximize impact?
The Marketing AI Maturity Index measures how deeply AI is being put to work.
Each level represents a step toward putting more of AI’s capabilities to work. Explore the framework to see what each level looks like in real marketing work.
Level framework adapted, with credit, from "The Eight Levels of AI Adoption" by Mike Taylor at Every.
The index measures AI maturity across six areas of marketing work. Whether you work in paid, content, lifecycle, brand, or leadership, you’ll see where AI is already deeply embedded and where there is still more potential to unlock.
Your scorecard shows where you stand today. As responses come in, we’re building the first Marketing AI Maturity Report, with benchmarks that will show how your AI maturity compares to other marketers.
Complete the assessment and you’ll be automatically entered to win five months of Claude Code or Codex, your choice, worth about $500.
The winner will be selected after entries close on November 9.
Not sponsored by or associated with Anthropic or OpenAI.
See how deeply you’re putting AI to work across six areas of marketing, then enter to win $500 toward Claude Code or Codex.
Take the quiz →No purchase or payment necessary to enter or win. Open to residents of the 50 United States and DC who are 18 or older. One entry per person. Enter by completing the survey and leaving an email address, or without taking the survey by emailing btsellers13@gmail.com with the subject line "Marketing AI Maturity Index Giveaway Entry" — both methods have the same chance of winning. Entries close November 9, 2026 at 11:59 PM Pacific; one winner is drawn at random within 14 days. Prize is five months of Claude Max (5x) or a Codex plan of comparable value, approximately $500. Not sponsored by or associated with Anthropic or OpenAI. Void where prohibited. Read the full Official Rules.